Cvent Event Management
Event Management

2008 CME Sponsors

Larry Brown Graphic Design




September 24, 2008 - Taking Control of E-mail: The QuietSpacing™ Method
LMA-LA invites you to join us at the LA Athletic Club for a luncheon program entitled Taking Control of E-mail: The QuietSpacing™ Method, presented by Paul H. Burton of Vision Mechanix. Are you constantly interrupted and distracted by e-mail? Do you struggle to find blocks of time to focus on complex or lengthy assignments? Paul's seminar on The QuietSpacing™ Method will provide you with solutions to: implement a revolutionary workflow system that boosts your effectiveness; identify ways to take charge of your e-mail and get more done; and learn how taking charge of your e-mail can result in greater career satisfaction. Sponsored by the Los Angeles Daily Journal, registration fees are $45.00 for LMA Members and $55.00 for Non-Members. Parking at the Los Angeles Athletic Club (431 W. 7th St. Downtown Los Angeles) is available off Olive St for $4.50.

CLICK HERE TO REGISTER




September 10, 2008 - LMA-BAY AREA CHAPTER 10th ANNIVERSARY TECH PROGRAM
The 10th anniversary of the Tech Program is coinciding with the emergence of marketing technologies that are a must have for the future of marketing and business development in law firms. Ten years ago, pre-Y2K, lawyers claimed that their firms didn’t need websites, they were faxing instead of attaching, legal research was moving from books to CDs, and few were talking about business development. In celebration of the Program’s 10th Anniversary, let’s laugh about 10 years ago for a few minutes and then focus on the future of marketing and technology in our firms. Web 2.0 technology, social networking, blogging, viral marketing and other online media are giving firms new channels to leverage technology investments and boost their competitive edge. These technologies not only pose a challenge to traditional marketing models, but also transcend current views on branding, PR, advertising and relationship management. We will explore how innovative technologies that are being buzzed about in our law firms will help your firm increase its potential to serve new clients and new markets by building a stronger brand, developing a “connected” community and winning client loyalty. Go to techshow.lmabayarea.org to see the agenda and register!


September 16-17, 2008 - Chief Marketing Officers Forum at Westin New York - LMA discount available!
ALM has invited a team of today’s leading CMOs and business development professionals, including our own Ed Poll, to reveal not only what they did to achieve their firm’s greatest successes, but also their strategies and lessons learned. This 2-day program will examine today’s marketplace and the factors that drive the most valuable clients to various law firms. ALM has offered LMA-LA members a discount with registration costs. For more information or to register, visit www.almevents.com/ and enter code #CMLM08 to recieve a discount of $100 off the earlybird and subsequent rates.




"THE REVOLUTION IS COMING...Where Will Your Firm Be When It Arrives?" On January 24th, Susan Hackett, General Counsel of the Association of Corporate Counsel (ACC) and Michael Roster, Esq., 2001 Chairman of ACC, former CLO of Stanford University and Golden West Financial Corporation, and former Managing Partner at Morrison and Foerster, lead a discussion on "ACC's Law Firm Value Challenge" Couldn't make the program? We have posted the materials from this program below, as well as a summary of the program by Amy Spach, and links to some legal marketing blogs which have discussed the program.



LMA-LA MEMBER PROFILE
June, 2008


Chris Pennell

President
The Ligature
www.theligature.com
  1. What do you do for The Ligature?

    As The Ligature's president, I am responsible for the sales, operations and financial health of our facilities in both Los Angeles and San Francisco.

    This includes management of all personnel, business development, capital investment and the implementation of our strategic goals that will lead our company into the future.

  2. What were you doing before you worked at The Ligature?

    My second job after college was selling corporate training and education products, and I had the distinct advantage of being able to learn about all the topics before selling them. We had multiple products from some of the highest regarded corporate trainers in the country on such topics as Sales, Customer Service, Diversity, Time Management, Sexual Harassment, etc.

    During high school, I also boxed women's shoes for a summer at Nordstroms so I knew about Manolos before Sex in the City (the series that is, not the movie).

  3. Do you travel for work? If so, where?

    With a printing plant in San Francisco and business that covers much of the U.S., I frequently travel to visit clients, attend trade shows and visit equipment suppliers.

  4. What do you think sets The Ligature apart from other companies?

    I have to say our personnel. Over half of our staff has been with us for twenty-five years or more and possess a level of service, knowledge and skill that far exceeds other companies.

    Another highlight is our ability to maintain the integrity of our client's brand. Our personnel understand the value that firms place on their identity. That understanding carries over into the systems we have in place to protect and maintain your brand. From online ordering and prepress to high quality printing/engraving and inventory management, we ensure that the integrity of your brand is maintained throughout the process.

    The final benefit I would like to highlight is our innovation. Our employees are constantly trying to meet and exceed the changing demands of our customers. For example, all our online ordering systems are not the same and are customized to meet each firm's needs. We consult heavily on all new marketing plans ensuring that the printed items get the most “bang for the buck.” Lastly, we recently installed many “green” printing techniques, and have recently received FSC (Forest Stewardship Council)-certification to meet the needs of our more environmentally conscience customers.

  5. In your opinion, what is the coolest product your company provides to law firms?

    It is actually our experience and service. We have a real understanding of how law firms work. That sounds trite, but we really understand how we can contribute to the success of law firms, both large and small.

  6. What do you do in your free time?

    I like to spend time with my wife and twin, 4-1/2 year old daughters. We take advantage of opportunities in which they will see, smell, taste and interact with things different to their everyday life. This includes parks, museums, piers, farmers markets, ranches, hikes, etc. They are young and some ideas have backfired, but we figure we have a lot of years to do soccer and Starbucks on the weekend. I also like to try new restaurants with friends, ski, travel, golf, enjoy the beach and keep up on my ESPN.

  7. If you were not working at the Ligature, what would you be doing?

    I would be working at a company like The Ligature that emphasizes employee, vendor and customer value. I would also want to work with people that I respect and that like to have fun because I enjoy the team aspect of my job.



2007 - Annual conference description and pictures now available! Click Here

LMA-LA LOCAL VENDOR GUIDE - Check out the first edition of LMA-LA's local guide to the best services in our area. From graphic designers and caterers to printers and transportation companies, find out who provides trusted and valued service to LA's law firms.  Click here.  Share your resources and preferred vendors,  Download Local Resources questionnaire .

MISSED A PROGRAM? - Catch Up On What Happened at Past LMA-LA Events. Click on event name to read the program summary:


LA Skyline photo credit EdwinSantiago.com